How to Create a Captivating Corporate Culture Video to Attract Top Talent, Clients

Creating a compelling video to showcase your business can be a powerful way to attract clients and job candidates. In today's digital age, video content is a critical component of your marketing strategy. By following a structured approach, you can craft a video that not only highlights your business but also engages and informs your audience effectively.

Building a Lasting Brand: Best Practices for Small Business Owners

In today's competitive marketplace, building a strong brand is crucial for the success of any small business. Your brand is not just a logo or a slogan—it's a complete expression of your business identity and a crucial tool for carving out a unique position in the market. Mastering certain foundational practices ensures your brand resonates with your audience, maintains authenticity, and drives business growth.

New data showing strong survival results

Johnson & Johnson and Legend Biotech’s Carvykti showed it could prevent disease progression in the earlier treatment of multiple myeloma, now results are showing that a single dose slashed the death risk by 45% compared with two traditional combination treatments in myeloma patients who had received at least one prior line of therapy, according to an update of the phase 3 CARTITUDE-4 trial.

FDA approval for Ascendis

The FDA has approved Ascendis’ Yorvipath, a hormone replacement therapy to treat hypoparathyroidism. Ascendis was ready to bring the drug to the market 15 months ago but was rejected due to a manufacturing problem. Then 3 months ago things were delayed when the FDA said they needed additional time to make its decision. Initial supplies should be available in the first quarter of 2025.